We were recently interviewed by Bridal Guide Magazine about how to protect yourself when purchasing an engagement ring and how to avoid being scammed.

An excerpt is below and you can read the whole article by clicking here.

What to Consider When Purchasing Your Engagement Ring

Dan Moran, Owner and President of Concierge Diamonds:

Work with a reputable jeweler. You want to make sure that the person you’re working with has some kind of background and experience. They should also have some kind of certification, whether that’s a certified diamond grading course from CGS or a GG from GIA. You want someone who can look at a stone on your behalf and be a proxy for your eyes.

One of the best ways to spot a fake diamond is to do the line test. Draw a line on a white sheet of paper. Now take your loose diamond and turn it upside down on top of the line, and look through the stone at the line. If you can see the line, it’s probably a fake diamond. If you can’t see the line, then you have a real diamond. The reason for this is that a diamond would bend the light so sharply that you wouldn’t be able to see the printed line under the stone.

“With the recent reports of even large retailers being caught swapping the diamonds in their customers’ rings for fakes, jewelry theft is more prevalent than most people realize. You personally need to be familiar with your stone. The inclusions in your stone are unique, like a fingerprint. If your diamond was certified or you had it appraised, then you can consult that certification against the stone you bought, versus the stone you received back. If they don’t match, then you have a cause for complaint. You can also check the diamond plot on your certificate and see if the inclusions match.

If this doesn’t work, then take the issue up with the Better Business Bureau or jewelry industry associations like JCK, where you can essentially get a jeweler blackballed. Diamond dealers like myself won’t work with anyone who has this kind of cloud over them. You also have to think about how you can protect the next person from becoming another victim.”